If you’ve ever wondered how we actually read — not just what we’re reading, but the brain’s process behind it — you’re not alone. Understanding how people take in written content can make a huge difference in how you design and write it.

When we read, our brains don’t just look at individual letters — we recognise the shape of entire words. This post explores bouma shapes, why they matter for accessibility, and how better font and formatting choices can make your content more inclusive and easier to read.